Proposta aprovada em comiss\u00e3o pro\u00edbe o uso de crian\u00e7as e adolescentes em campanhas de jogos de azar, loterias e produtos vetados a menores de idade<\/strong><\/p>\nA C\u00e2mara dos Deputados deu mais um passo na tentativa de ampliar a prote\u00e7\u00e3o de crian\u00e7as e adolescentes diante do avan\u00e7o da publicidade de apostas e jogos de azar, especialmente nas plataformas digitais. A Comiss\u00e3o de Previd\u00eancia, Assist\u00eancia Social, Inf\u00e2ncia, Adolesc\u00eancia e Fam\u00edlia aprovou o Projeto de Lei n\u00ba 3.724\/2024, de autoria do deputado federal T\u00falio Gad\u00ealha (PSD-PE), que veda a participa\u00e7\u00e3o de menores de idade em campanhas publicit\u00e1rias de bets, loterias e produtos cujo consumo seja proibido para esse p\u00fablico.<\/pre>\nO texto aprovado foi um substitutivo apresentado pela relatora, deputada Meire Serafim (Uni\u00e3o-AC), e amplia o alcance da proibi\u00e7\u00e3o para qualquer meio de comunica\u00e7\u00e3o, seja f\u00edsico ou digital. Na pr\u00e1tica, a regra passaria a valer para comerciais, redes sociais, plataformas de v\u00eddeo, aplicativos e demais ambientes da internet.<\/p>\n
A proposta busca fechar uma lacuna na legisla\u00e7\u00e3o. Embora crian\u00e7as e adolescentes j\u00e1 sejam impedidos de consumir esse tipo de produto, ainda n\u00e3o havia uma veda\u00e7\u00e3o espec\u00edfica para a utiliza\u00e7\u00e3o da imagem ou da participa\u00e7\u00e3o deles em a\u00e7\u00f5es de divulga\u00e7\u00e3o, um ponto considerado sens\u00edvel diante da for\u00e7a dos influenciadores mirins e da publicidade nas redes sociais.<\/p>\n
Pelo projeto, o descumprimento da norma ser\u00e1 tratado como infra\u00e7\u00e3o administrativa. As multas previstas variam de R$ 3 mil a R$ 10 mil e poder\u00e3o dobrar em caso de reincid\u00eancia no per\u00edodo de 12 meses. Quando a irregularidade envolver empres\u00e1rios ou respons\u00e1veis pelo agenciamento de crian\u00e7as e adolescentes, o valor poder\u00e1 ser multiplicado por dez. J\u00e1 para empresas de jogos de azar ou fornecedoras dos produtos proibidos, a penalidade poder\u00e1 chegar a cem vezes o valor da multa inicial.<\/p>\n
A mat\u00e9ria tramita em car\u00e1ter conclusivo e seguir\u00e1 agora para an\u00e1lise da Comiss\u00e3o de Constitui\u00e7\u00e3o e Justi\u00e7a e de Cidadania da C\u00e2mara. Para virar lei, ainda precisar\u00e1 concluir sua tramita\u00e7\u00e3o na C\u00e2mara e passar pelo Senado.<\/p>\n","protected":false},"excerpt":{"rendered":"
T\u00falio Gad\u00ealha (Foto: Zeca Ribeiro – C\u00e2mara dos Deputados) Proposta aprovada em comiss\u00e3o pro\u00edbe o uso de crian\u00e7as e adolescentes em campanhas de jogos de azar, loterias e produtos vetados a menores de idade A C\u00e2mara dos Deputados deu mais um passo na tentativa de ampliar a prote\u00e7\u00e3o de crian\u00e7as e adolescentes diante do avan\u00e7o […]<\/p>\n","protected":false},"author":1,"featured_media":3773,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[37,1,65],"tags":[],"class_list":["post-3772","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-https-gazetapernambucana-com-page_id212","category-https-gazetapernambucana-com-page_id225","category-politica"],"yoast_head":"\n
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